Finding one's message and one's voice can take a while. Many coaching experts say 'your message and delivery, indeed 'everything about You and Your Brand (yes the two can be inextricably linked)' needs to relate to Your Audience, Your "Ideal Client", Your Tribe. (Have you ever heard this on internet outreaches or from motivational speakers and business coaches?
Whether "You" are a person, a part of a group, a non-profit or a for-profit (not necessarily turning a profit or a high ROI--return on investment of not only money--maybe from friends, fundraisers, donors, investors and your own sweet